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An established player in the publishing domain, the MBD group has now forayed into hospitality and into mall-cum-hotel type mixed-use developments. In an interview with Devesh Srivastava, Sonica Malhotra, executive director, MBD Group, reveals that their strategy is to be the first entrant in a market and enjoy the early-mover advantage. What are the advantages of the hotel segment? In Noida we had the first-mover advantage. Nobody in this area was serving business travellers. So I guess we skim the market before any other player comes in..... What category hotel is MBD Radisson, Noida? What is the going room rental for a hotel in this category? How much it has changed over the last one year? This is a first-class five-star hotel. We have an ARR (average room rental) of Rs 9,000 per night.......... You have tied up with the Radisson Group for the Noida hotel. How does the arrangement work? We have a franchise agreement with them..... Read the complete interview...click here | Daily Extras! Eclat Me | Success Tip of the Day| 1DailyDiversion| Eclat Web - Must Visit Websites! A Beautiful Pic Every Day! Word of the Day| Quotation of the Day| Make Money! Immigration News! Desire- WOW Stuff! Stock Mkt Updates |